Privacy policy

Privacy Policy

Last updated: 12 October 2026

This policy explains how JWS Leisure collects and uses your personal data when you visit jwsleisure.co.uk, buy from us or contact us, and the rights you have under UK data protection law (the UK GDPR and the Data Protection Act 2018).

Who we are

JWS Leisure is the controller of your personal data. You can contact us at:
JWS Leisure, 16a The Office, Ross-On-Wye, HR9 7BD
Email: info@jwsleisure.co.uk
Phone: 07585 007242

The data we collect

  • Contact and order details: your name, delivery and billing address, email address, phone number, the items you buy and your order history.
  • Payment details: payments are processed securely by our payment providers. We don't see or store your full card details.
  • Messages: anything you send us by email, phone, WhatsApp, our website forms or social media.
  • Marketing preferences: whether you've signed up to our emails.
  • Reviews: any review you leave, along with your name.
  • Device and usage data: your IP address, browser and device type, the pages you view, and how you got to our site. This is collected through cookies and similar technologies (see below).

How we use your data and our lawful bases

  • Processing and delivering your order, taking payment, arranging delivery, handling returns and dealing with customer service. Lawful basis: performance of a contract.
  • Keeping records for tax and accounting, and meeting our consumer law obligations. Lawful basis: legal obligation.
  • Preventing fraud and keeping our website secure. Lawful basis: legitimate interests.
  • Answering your enquiries. Lawful basis: legitimate interests, or steps before entering a contract.
  • Improving our website and products using analytics. Lawful basis: consent, where cookies are used.
  • Sending marketing emails. Lawful basis: consent, or for existing customers our legitimate interests (soft opt-in). You can unsubscribe at any time using the link in every email.
  • Showing you relevant adverts on Google, Facebook and Instagram. Lawful basis: consent.
  • Asking for and publishing reviews. Lawful basis: legitimate interests.

Who we share your data with

We only share your data with trusted service providers who help us run our business, and only as much as they need:

  • Shopify, which hosts our online store and processes orders.
  • Payment providers, including Shopify Payments, PayPal and Klarna (if you choose to pay with Klarna, Klarna may carry out credit checks under its own privacy policy).
  • Delivery companies, including our delivery partner, who receive your name, address and phone number so they can arrange and make your delivery.
  • Google (Google Analytics, Google Ads and Google Merchant Center/Shopping), for analytics and advertising.
  • Meta (Facebook and Instagram, including the Meta Pixel), for advertising and our social media shop.
  • Judge.me and Trustpilot, which send review requests and display reviews.
  • Our accountants, professional advisers, and authorities where the law requires it.

Some of these providers are based outside the UK, for example in the USA or Canada. Where data is transferred outside the UK, it's protected by an adequacy decision or by appropriate safeguards such as the UK International Data Transfer Addendum or standard contractual clauses.

We never sell your personal data.

Cookies

Cookies are small files saved on your device. We use:

  • Essential cookies, needed for the shop to work, such as your basket and checkout. These don't need your consent.
  • Analytics cookies, which help us understand how the site is used (for example Google Analytics).
  • Marketing cookies, which help us measure and show adverts (for example the Google Ads tag and the Meta Pixel).

We only use analytics and marketing cookies with your consent, which you can give or withdraw through our cookie banner. You can also block or delete cookies in your browser settings.

How long we keep your data

  • Order and transaction records: six years after the end of the financial year they relate to, as required for tax purposes.
  • Customer service messages: up to two years after the matter is resolved, unless linked to an order.
  • Marketing data: until you unsubscribe or withdraw consent.
  • Analytics and advertising data: in line with the retention settings of Google and Meta, typically up to 14 months for analytics.

Your rights

You have the right to:

  • access the personal data we hold about you;
  • have inaccurate data corrected;
  • have your data erased, in some circumstances;
  • restrict or object to how we use your data, including objecting to direct marketing at any time;
  • receive your data in a portable format;
  • withdraw your consent at any time, where we rely on consent.

To use any of these rights, contact us at info@jwsleisure.co.uk. We'll reply within one month and won't usually charge a fee.

Complaints

If you're unhappy with how we've handled your data, please contact us first so we can try to put it right. You also have the right to complain to the Information Commissioner's Office (ICO), the UK data protection regulator, at ico.org.uk/make-a-complaint or on 0303 123 1113.

Changes to this policy

We may update this policy from time to time. The latest version will always be on this page.